Nissan . V8 Supercars Launch . AR

During my time as Creative Director at Zspace I led the pitch and design phase with Design Director Leigh Newman to develop this AR trackside activation for Nissans' return to V8 Supercar racing. My role was to ensure the creative and dev teams worked in harmony together throughout the build process and facilitate the client journey from the studio to trackside.

Role: Creative Direction, Client Engagement, Studio Management